How to build your price list

Add what you sell with its price and unit, start from the usual services for your kind of business, and change any entry later.

Updated 2026-10-27

Your price list is what you pick from when you add a line to a quote, a job or an invoice. Open it from Quotes → Price list, or under Invoices if your business sends no quotes. Changing it is for the Owner, an admin, or a position that can manage the business.

Start from the usual services

A business you already run starts with an empty price list. For most kinds of business, the empty list shows The usual services for your kind of business, with a suggested price for each. Press Add the usual services to put them all on your list. Nothing is added until you press it.

The prices are US starting points. Once added, they are ordinary entries: change the name, price or unit of any of them, or delete what you don't offer. The offer is shown only while the price list is empty, so pressing it again adds nothing twice. It is offered only to a business that bills in US dollars; in any other currency, add your own entries.

What each kind of business is offered:

• Services or consulting: initial consultation $150, consulting $150 an hour, half-day workshop $1,200, fixed-price project $5,000, monthly retainer $3,000 a month.
• Agency or studio: discovery and strategy $1,500, logo and brand guide $2,500, website design and build $6,000, design time $125 an hour, monthly retainer $3,500 a month.
• Trades and home services: service call $125 a visit, labor $95 an hour, emergency call-out $250 a visit, inspection $150 a visit, yearly maintenance visit $175, day rate $650 a day.
• Mobile or on-site services: standard visit $120, first visit $180, deep or full service $250, recurring visit $100, extra time $60 an hour, travel fee $25.
• Shop, café or restaurant: catering per guest $25, party platter $75, private hire $150 an hour, event staff $35 an hour, delivery $10.
• Health, beauty or wellness: first consultation $50, 30-minute appointment $45, 60-minute appointment $85, 90-minute appointment $120, package of 5 appointments $400, home visit fee $30.
• Property: tenant placement $1,500, property management $150 a month, lease renewal $250, move-in or move-out inspection $150.
• Short-term rentals: listing setup $500, full management $500 a month, co-hosting $250 a month, turnover clean $95, linen change $25.
• Car rentals: extras on top of each vehicle's daily rate under Fleet: delivery and pick-up $50, child seat $10 a day, extra driver $10 a day, prepaid refuel $60, cleaning fee $75, late return $25 an hour.
• Legal, accounting or finance: initial consultation $150, professional time $250 an hour, individual tax return $400, business tax return $1,250, monthly bookkeeping $500 a month, document review $500.

An Online store sells its products from its store, a Non-profit is given to rather than paid, and Something else could be anything, so those start with no usual set. A business started with Start a new business with Otto opens with a price list made for that idea instead; see How to start a new business with Otto.

Add your own entries

1. Type the name in the box at the foot of the list, e.g. "Gutter cleaning", and its Price.
2. Press the unit it is priced per, e.g. hour or visit.
3. Press Add.

Under the list, Typical services to add offers names to tap; type a price for each to add it. Suggest from what Otto knows reads what you wrote under Knowledge and on your website and suggests names; you type every price.

If it doesn't work

• You don't see The usual services for: your price list already has something on it, or your kind of business has no usual set. Add entries by hand.
• "Your price list already has services on it, so the usual ones were not added." Something was added since the page opened. Reload to see it.
• "Only an owner or admin can do that.", or the list has no boxes to add or change entries: your position cannot change the price list. Ask the Owner.